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Realiant Media Minute

What Your Past Listings Can Teach You About Choosing Media

Your last few listings hold clues about what to order next. Jason shows where to look for them.

  • EpisodeMedia Minute
  • Published
  • Runtime3:45
  • HostJason May, Operations Manager at Realiant Photography
Jason May presenting a Realiant Media Minute about learning from past listings when choosing media

Start here

About This Episode

Choosing a package for each property isn't always obvious, and Jason May's answer is to look back before you order.

Each listing leaves clues: the questions people ask, the media they spend time with, and the pieces that go unused. Paying attention to them helps you order with more confidence next time, without paying for things a home doesn't need.

Full episode

Watch the Episode

Watch the 3:45 episode for Jason's examples, including the power station a drone view can reveal.

Interactive media is available on the full site.

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Key takeaways

What to Know

  • Repeated questions point to missing media. If people keep asking about the lot, the lot lines or what's nearby, drone coverage might answer that next time. Some questions are still welcome, because they start a conversation with you.

  • Notice what people actually used. Jason suggests looking at which media buyers spent time with and which they skipped.

  • Not every tool fits every house. If nobody really used the walkthrough tour on a simple home, you may not need one for a similar property.

  • Media can hurt as well as help. An aerial view may show a power station or another nearby feature you'd rather not highlight.

  • You don't have to work it out alone. The ordering options vary a lot, and Jason invites you to share what you're learning so the team can help you choose.

For your next listing

Put the Idea to Work

  • Look back at your last few listings and note the questions people asked most.

  • Note which media got attention and which went unused.

  • Contact Realiant to talk through what you're seeing before your next booking.